The Search Engine Results Page (SERP) is the first point of contact in a user’s digital decision-making process. To better analyze this moment of interaction, Google has developed various data tracking methods over the years. One of the newest is the…
What is LLMs.txt and Why is it Important?
Large Language Models (LLMs) have revolutionized the field of Natural Language Processing (NLP). AI systems like ChatGPT, Gemini, and Claude learn by collecting data from the internet and provide intelligent responses to users. However, this raises a crucial question for content…
How Will AI Search Engines Impact Content Discovery and Consumption in 2025?
As we approach 2025, we are all curious about how AI-powered search engines will transform our daily information search and discovery processes. In this era of rapidly changing access to and consumption of information, how will artificial intelligence technologies make our…